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Lore Perfumery

Category

Retail Store

313 Brunswick Street Fitzroy

+61 3 9416 1221

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Lore Perfumery is a niche perfumery boutique. After 30+ years of keeping Brunswick Street smelling amazing, Jess and Jade took the reins of this iconic perfumery (as former Kleins Perfumery alumni), renamed the space Lore Perfumery and are keeping up tradition. A fun, inclusive and welcoming fragrant space, Lore Perfumery prides itself on storytelling and their exceptional customer service to help you find your perfect fragrant match!

Why Brunswick Street?

We love being a part of the eclectic mix of retail shops, art spaces, and places to eat and drink. Plus we of course love the energy of the street. It’s colourful, interesting and creative, sometimes chaotic and always changing!

What other Brunswick Street businesses do you love to support?

Brunswick Street Book Store

They are essentially like Lore - A treasure trove, but not fragrance - books.

HoMie

They are doing amazing things for the community that we love, plus make great pieces of apparel.

Stagger Lees

Great food and friendly service. Plus most importantly, amazing coffee!

Featured in this article

HoMie

They are doing amazing things for the community that we love, plus make great pieces of apparel.

Stagger Lees

Great food and friendly service. Plus most importantly, amazing coffee!

Fitzroy | Ngar-Go, Melbourne | Naarm

We acknowledge and deeply respect the Wurundjeri Woi Wurrung people of the Kulin Nation, the Traditional Custodians of the lands where Bunswick Street is located.